Ins and Outs of Facebook Verification Badge

Whether you are an influencer, general user, business, or just representing a brand, having a Facebook verification badge is always something you never want to miss. Facebook’s verification badge allows you to stand apart with an authenticated virtual presence. It also assists you in restricting the fraudulent activities of scammers. Having a blue ticked (gray for small businesses) Facebook account means no one can fake your account to fulfill their unethical intentions.

In contemporary, the Facebook verification badge is considered as a parameter of your virtual status. It not only allows the adoption of a unique virtual identity but also enhances the authenticity and credibility of your posts, statements, and promotions.

With all these crucial aspects of the Facebook verification tag, we bet you are now high on desire and willingness to get one. But, eventually, getting this badge is overwhelming due to the associated requirements and regulations. To make the process easy, here, we detail the ins and outs of Facebook verification badge.

What is Facebook verification Badge

The Facebook verification badge is a blue checkmark (for small businesses, it is a gray checkmark) just beside your account or page name. Any visitor who sees this blue checkmark on your profile or page becomes assured of your identity. It substantially increases your social reach and monetary gains.

Facebook is one of the largest and most popular social media platforms in the world. As per statistics, per day more than 1.968 billion people use Facebook for various purposes. Considering this vast engagement, many people use this social media platform to conduct fraudulent and unacceptable activities. The unethical activities include faking the accounts of celebrities, singers, and reputable organizations to circulate false information. This kind of action is related to tangible and intangible gains, spreading heat based on racial identity, misguiding common people with false information, and many more.

To stop this, in 2013, Facebook started to provide verification services to high-profile accounts. Following this, from 2018, it is allowing accounts with a large number of followers to get verified. At present, Facebook is offering verification to those accounts that contain a particular audience size.

In simple words, Facebook verifies a profile or page upon meeting the required criteria. Once verified, the profile or page displays a blue checkmark (for small businesses, it is a grey checkmark) beside the account or page owner’s identity. Anyone who sees this blue checkmark on a profile or page understands that this profile or page is authenticated by Facebook.

Benefits of Facebook Verification Badge

It Adds Authority

Having a verified account helps you integrate trustworthiness into your statements and product marketing. It creates a sense of credibility and legitimacy, encouraging visitors to rely on you and your brand.

Restricts Copy-Paste Entries

It serves as a filter, assisting customers and visitors to recognize your post from hundreds of similar or the same posts. As an example, if you are an affiliate marketer, there are several others who are selling the same product with nearly the same infographic. In this case, a verified profile or page helps the customer identify your post as official.

Enhanced Ranking

Having a verified account increases your chances of achieving a first-page ranking in the search results. Though it is not officially confirmed by Google, the in-depth observation reveals that verification enables top ranking.

Makes Visitors Feel Secure

If you place yourself in a visitor’s or buyer’s position, you will better understand the value of verifying your Facebook account. The verification badge triggers a higher degree of reliability. If your profile or page has a verified badge, customers feel secure that any post-purchase query, issue, or request will be addressed promptly.

Improved Ad Campaigns

In the current digital marketing context, Facebook ads are crucial to maximizing reach and revenue generation. Whether you are an affiliate marketer or representing a brand, getting Facebook verification adds value to the product’s or service’s ad campaigns.

Local Alerts

“Local Alerts” is a fast-forward feature of Facebook. In the case of a post from a verified account, it notifies nearby users on a prompt basis. If you are an influencer or business with a blue-marked account, your posts are subjected to rapid circulation within the respective locality.

Enhanced Protection

With Facebook verification, you also receive many added advantages. First of all, if your account or page is hacked, you can regain control by using two-factor authentication, performing a privacy checkup and a security checkup, and enabling Facebook protection. Secondly, if your account gets hacked and you cannot recover it by yourself, Facebook helps you in real-time, but only if your account is authenticated by them.

Providing Opinions on Every Matter

Facebook is also a renowned medium for educating people about social, economic, environmental, and political issues. Considering the high level of criticality of these matters, Facebook only allows verified account holders to advertise these issues. If you are a social activist or someone with a greater concern for overall betterment, you must have a verified account to inform and educate people about a certain issue.

What are the Requirements to Get Facebook Verification Badge

Below are the requirements, detailing how to verify your profile or page.

Authenticity

Here, authenticity refers to the physical and real presence of an individual, business, or brand. If you want to get verified by Facebook’s authority, you need to prove your physical identity or your business’s identity.

Uniqueness

Before proceeding with verification approval, Facebook checks for the unique presence of the person or business. This social media platform allows one badge per entity. You should know that Facebook generally doesn’t verify general interest-related pages. If you are running a page regarding mental well-being, it is most likely that your page will not get verified. On the other hand, a page linked to a renowned publication on the same subject has a higher chance of becoming verified.

Completeness

To get Facebook authentication, all the available sections need to be filled up with the appropriate information. The more details you insert, the better.

Notability

The profile or page related to a person, business, or entity should be recognizable locally. The page or profile owner’s presence and contribution should receive higher appreciation from the audience.

Follower Number

It is not officially described, but observation indicates that you must have more than 500 followers to achieve the verification mark.

Required Documents

To verify a personal profile, you have to submit a phone number, email address, and identification proof like a driving license, national ID card number, social security number, or passport number. For businesses, in most cases, the required documents are phone numbers, email addresses, and identification proof, such as business licenses, taxpayer details, or bills.

High-quality Content

Your profile’s or page’s authentication is vitally dependent on the quality of the posted content. You must consider posting content that is well-formatted, informative, add value, and can grab readers’ attention.

Regular Posting

It is another essential criterion to get authentication from Facebook on the first try. We suggest you schedule your posting times. For instance, you should consider maintaining regular intervals. If you decide to post two contents per week, be strict on the day and time of posting. If you choose every Saturday and Tuesday at 9.00 PM, stick to that schedule.

Ensure Engagement

Try to read and respond to comments. If anyone submits a comment with negative feedback, respond to that respectfully and professionally. Please note that here you are not just responding back to the visitors’ feedback, but you are building your reputation. So, the choice of words and understanding of the perspective matters a lot.

Step-by-step Guide To Get Facebook Verification

To assist in your process of gaining verification from Facebook, we include a detailed step-by-step guide.

• Log in to your account.
• Go to “Request A Blue Verification Badge” under “Help Center.”
• Choose the type of verification. Please note that profile verification is more critical than page verification.
• Mention the profile or page that you want to verify. It is simple; you just need to paste the respective URL.
• Next, from the drop-down menu, select the category of your profile or page. For example, if your profile or page is related to designer clothes, you should select Fashion.
• Following this, you have to type your country name. Simply type the first few letters, and the system will show suggestions. You can select your country from the suggested list.
• Now, it is time for identification document submission. If you are submitting an application for profile verification, you need to upload a copy of your national ID card, driving license, or passport, which clearly shows your name, date of birth, and associated details. If you are submitting an application for business page verification, you have to upload a clear copy of several documents. The documents include your company’s utility bill, certificate of formation (trade license), articles of incorporation, and tax-related papers.
• Upon uploading the required documents, it is essential to fill out the reasons for the verification request. You have to mention in detail why you want to get a verification badge for your profile or business page. We suggest you take some time before starting to type. Think critically and find some logical problems that can be eliminated with Facebook authentication. It is always better to explore your bitter experiences while using social media platforms. Please avoid any imaginary or made-up stories.
• Now you are “good to go.” Hit the Send button at the lower-right corner of the Facebook window.
• Ok, you have already submitted your application to get authentication. Now is the time to maintain patience. In general, Facebook takes 2 to 45 days to complete the authentication process. Please keep in mind that if you have submitted an application for business page authentication, it may take more time. Facebook does not confirm the time limit, and the authority checks every document manually before proceeding with approval.

What to Do if Verification Application is Rejected

If your application is not accepted by Facebook, there is nothing to worry about. It is a very common matter. Here is the solution you can adopt.

You can go back to the beginning and put more concentration on the requirement section. As you have received a rejection, it is clear that you need to improve your profile or page. If you are an author, we suggest you add your publication in the Impressum section. Also, you need to work hard on getting more reviews, comments, likes, shares, etc. It is always better to collaborate with other established and verified Facebook pages and profiles. Linking with those increases your page’s or profile’s credibility and acceptability.

However, you can reapply for authentication after 30 days.

Pro-Tips for Getting Facebook Verified

• Keep your profile or page highly professional.
• Always update information and data.
• Collaborate with other online brands and properties.
• Include objectives, mission, vision, code of ethics, etc.

Bottomline

Surely, as a busy person, it is not that easy for you to spend ample time getting your Facebook profile or page verified. Also, fulfilling the requirements with documents, content, engagement, etc. is a hectic task for many people. You can use these detailed ins and outs of Facebook verification badge to get one in an easy way.